Adoption Professionals
Join the community dedicated to ethical practices, transparency, and collaboration (while getting rid of the bad actors).
Quality over Quantity
Professional Guidelines
When you join the Network, you become a member of the largest connected network of licensed ethical adoption professionals in the US who:
- Work with adopting families regardless of family structure or faith;
- Evaluate age on a family-by-family basis;
- Have an unblemished professional license in good standing;
- Educate families and expectant moms on the benefits of open adoption;
- Believe in our Bill of Rights for expectant moms and birth moms;
Professional Referral Network
Help families and moms find you first.
Every family or mom that reaches out to PairTree is referred to a local-to-them licensed adoption professional who meets our Professional Guidelines.
When you create a free business listing, we'll refer adopting families and expectant moms to you.
They are free!
The Adoption Enablement Platform™
You build families. We build the tools to help you do it.
Connect Pro
Collaboration Over Competition
Collaborate with licensed adoption professionals nationwide to expand opportunities for families and choices for expectant moms – in a safe environment, free from scams and bad actors.
- Access the dashboard of adopting families nationwide;
- Account Linking Magic allows your families to connect their online profiles to you;
- Use filters to find home study-approved, ICPC-ready families that meet specific criteria and are ready to pay your fees;
- Field inquiries from licensed professionals about your families;
- Choose the level of visibility for your families (Public or Pro-only);
- Easily add your families' profiles to your website.
Home Base
Streamline Home Studies
The custom-to-your-process, HIPAA-compliant platform frees up your time and mental space, so you can be the irreplaceable mentor, advocate, and educator your families need.
- Streamline the process using your PDF forms
- Track expiration dates and reset tasks with 2-clicks
- Enable notifications to keep everyone in the loop
- Collect references digitally (and verify the reference is real!)
- Provide 25% off certificate-level education at Creating a Family
- Track progress across your organization to predict workloads
- So much more!
grow your business
Digital Marketing Services
Adoption advertising is a complicated, confusing space that changes quickly based on changing legislation and new technologies.
Using a combination of in-depth knowledge of the adoption industry and years of proven marketing experience, we help you connect with more moms and families. We can help your organization with:
- Google Ads: With custom landing pages and unique ad copy, Google Ads is highly effective in reaching those who need you the most.
- Data Tracking & Reporting: We help you set up accurate data tracking for your website & ad account or ensure what you currently have is set up correctly! We also provide a custom analytics dashboard, so you can view progress in real time.
- SEO: With an in-depth audit of your online presence, we give you personalized recommendations to improve your organic search results.
One provider saw a 200% increase in home study referrals and reduced unnecessary ad costs by 83%!
adoption 101
Download Essential Adoption Guides
Our free, step-by-step guides cover the complexities and nuances of adoption journeys for your families. They offer valuable advice for your clients as they embark on their adoption journey with you.
We invite you to download:
- The Couple's Guide to Adoption
- The Single Parent's Guide to Adoption
- The LGBTQ+ Guide to Adoption
- The Expectant Mom's Guide to Adoption
- The Complete Guide to the ICPC Process
We can brand the guides with your logo!
Adoption Professionals FAQs
Your questions, answered.
Our goal is to ensure you have everything you need to make the most of our Adoption Enablement Platform™ and partnership. Questions? Send us an email at hello@pairtreefamily.com.
Is PairTree an advertiser or facilitator?
Why does PairTee choose to work for adoption professionals?
Why is participating in an adoption network essential to ethical adoption?
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